Pro Church Tools with Brady Shearer

Pro Church Tools with Brady Shearer Helping churches navigate the biggest communication shift in 500 years.

09/03/2026

Most churches don’t need to communicate more. They need to decide what *matters* more.

When every ministry gets promoted, every event gets announced, and every request finds its way onto Sunday…

Nothing feels important anymore.

Decide what matters most. Build the system around that. Then give everything else the right promotional lane.

Comment NORTH and I’ll send you the full Church Chaos workshop we did with North Broadway.

09/01/2026

Should it really take three seconds for a person to read what our church graphics say?

Trendy typefaces can look great! But not at the cost of readability.

The rule I try to remember is simple:

Clear over clever.

Every time.

The Boring Way Great Churches Get BuiltIt's an easy trap for leaders to fall into (me included): Chasing the next big th...
08/27/2026

The Boring Way Great Churches Get Built

It's an easy trap for leaders to fall into (me included): Chasing the next big thing.

May I propose a boring alternative? "Say it until they say it."

Allow me to explain...

North Broadway Church has three values:

1. Stay Faithful
2. Drop The Mask
3. Fight On

What is the point of these values?

They give people language for how we act here.

For example, "Drop The Mask." Here's what that looks like:

· Naming the temptation out loud
· Refusing the fake-it-till-you-make-it script
· Letting somebody actually see you vulnerable

The language you use becomes the culture you build.

So how do you get these values to stick? "Say It Until They Say It"

Like that thing your mom or dad always used to repeat to you.

Over and over.

Then one day, when you needed it, you heard their voice in the back of your head.

And it changed what you did.

That's the goal.

Say it from stage.
Say it in meetings.
Say it in your writing.
Say it when you're tired of saying it.

Until one day...they start saying it without you.

Comment NORTH and I'll send you the full workshop we did with North Broadway.

08/26/2026

360° church stages: cool idea or logistical nightmare?

I like the philosophy.

Put the worship team in the middle of the room. Make it feel less like “people on a stage” and more like the church gathered around them.

But then I start thinking about sight lines. Acoustics. Sound techs. And the poor person worshipping three feet from the hi-hat.

So I need someone who’s actually experienced one:

Does the 360° stage work as well in the room as it does on camera?

08/25/2026

Church growth creates a problem nobody complains about at first:

More people means more ministry.

More ministry means more events.

More events means more things that need to be communicated.

And eventually Sunday becomes the place where everything competes for attention.

That’s what happened at North Broadway.

500+ people. Nearly 12 announcements every Sunday. 8+ minutes of video announcements.

Comment NORTH and I’ll send you the full Church Chaos workshop we did with them.

08/20/2026

A weird rule I use for looking natural on camera:

Pause the video.

If I don’t look a little ridiculous, I'm probably not expressive enough.

Keep your arms controlled. Let your face do the work.

08/18/2026

The camera is not a tiny stage.

On stage, your energy has to reach the back of the room. On camera, you’re talking to one person.

That changes everything.

Smaller gestures. More intimacy. Less performing.

08/13/2026

We just ran the largest church communications study that I think has ever existed. And the results are rough.

08/11/2026

One of my church pet peeves. You talk about an event and then say: "Sign up at the Church Center app."

08/06/2026

The fastest way to get more people listening during church announcements? Announce fewer things!

Sounds great in a video, here's how to actually do it.

Showing you on a real church.

Address

Unit 5, 3659 Stanley Avenue
Niagara Falls, ON
L2E4Z1

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